Picki By ESRA

About Picki

Picki is more than just an online second-hand store - it's a platform for conscious shopping where style, sustainability, and social impact come together. Every item you purchase directly supports meaningful community projects across Israel.

 

Picki is unique because 100% of the profits go to social causes. The platform is operated by ESRA - the English-Speaking Residents Association. This nonprofit organization has been supporting communities in Israel for over 45 years.
 

Our Mission

Picki was created with two core goals in mind:

• To promote sustainable fashion by making high-quality second-hand clothing accessible.

• To create real social change by using every purchase to fund education, employment, and welfare programs that help individuals and families thrive.

 

When you shop at Picki, you're not just choosing eco-friendly fashion but investing in a better future for people across the country.
 

About ESRA

ESRA is one of Israel's leading nonprofit organizations, established by English-speaking residents who want to give back to their communities.

 

For more than four decades, ESRA has developed and led impactful programs in key areas such as:

• Education: student scholarships, youth mentoring, tutoring, and learning support

• Employment: professional training, skills development, and career guidance

• Welfare Assitance: services for at-risk youth, new immigrants, families in need, and the elderly

ESRA also manages a national network of passionate volunteers who dedicate their time and skills to making a difference.
 

Why Shop at Picki?

• You care about the planet

• You want to make a positive impact

You realize second-hand can be first-class, in both style and purpose!

 

Picki - Fashion with heart. Shopping with purpose.